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Meeting the Unique Needs of the Hotel & Hospitality Industries
The hotel and hospitality industries are facing increasing competition in an environment that has dramatically changed as a result of new economic and security realities. To be successful today, it is more critical than ever to gain operational and marketing efficiencies. To prioritize investments, survey research can be used for a wide range of applications including:
- Understanding target consumers' product and service needs and preferences
- Measuring employee satisfaction in order to develop programs to improve employee retention
- Being used as means to collect information within the hotel—survey forms can be used to complete room inspections, schedule preventative maintenance and communicate best practices
- Measuring customer satisfaction through feedback surveys directly from hotel rooms, restaurants or executive lounges
SurveySolutions/EFM provides both web and PocketPC or Palm based survey technology. On a selective basis feedback from guests can be obtained at the point of service rather than weeks or months after service has been provided. Perseus has worked with major hotel providers for several years developed solutions to meet a wide range of requirements. We have developed survey systems with in-room TV-based delivery and have developed custom applications for remote collection of room inspection and preventative maintenance data.
Learn more about the SurveySolutions/EFM Difference.
Case Studies
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