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2004 Blogger's Block Survey software provider Perseus Development Corp. estimates that 66 percent of blogs have been abandoned, either temporarily (not updated within two months) or permanently. - in Entrepreneur Magazine, December 2004 Web survey co. Perseus opens fourth international office Braintree's Perseus Development Corp., which produces web survey software, announced Thursday it opened a new office in Malaysia. It is the fourth international office the company has opened in less than a year. In June, Perseus announced it was opening an office in the United Kingdom, near London. The Malaysia office will provide sales, strategic product support, training and implementation support to customer and future clients. The office will report to Perseus Asia in Singapore. - in Boston Business Journal, December 2004 Evaluation Upgrade Remember the days of paper-based teacher evaluations and performance feedback? Well, those days are over. Representatives from Perseus (perseus.com/), a provider of Web survey and enterprise feedback management applications, spoke with attendees about ways to implement Web-based surveys at their organizations and institutions in order to gauge employee/student satisfaction, performance, and course feedback. According to a Perseus spokesperson, "As students graduate and move into their careers, we see many of them coming back to us and introducing our technologies into their respective companies." What better evidence of a technology that is "working" for higher ed? - in Campus Technology, December 2004 Survey Says... Perseus Development Corp. is on a quest to take control of the web survey market, in more ways than one. The company started out in the web survey space, now crowded with about 200 vendors. Now it’s morphing into a new space it has dubbed the "enterprise feedback management" (EFM) arena. - in Mass High Tech, November 2004 Reuters Reports Survey Recovery
"The cause of all this survey angst: The departments were siloed and working off separate homegrown surveys. As a result, customers often would report that they received the same survey three or four times from a single campaign. On top of enduring duplicate versions, customers would be bombarded with surveys from a variety of departments at one time. "Troy Van Marter, director and CIO of service delivery, says, 'Oftentimes, no one knew about other people's surveys. Surveys were often released at the same time. It ended up in internal competition for employee feedback and gave the impression that we weren't very organized.' "Luckily, the powers that be began a monumental transition, moving away from an IT dictatorship of the olden days to a more customer-centric format that allows the company to understand what tools the employees need to do their jobs. The surveys were the first problem the company addressed. "To help make sense of the situation, Reuters found a Web survey vendor that specializes in 'enterprise feedback management.' Braintree, Mass.-based Perseus deployed a Web-enabled solution that centrally manages the surveys. Reuters now uses questionnaire logic, permission-based workflow and Web-based reporting. "Now, the company houses four core surveys in the central location that, with the permission-based feature, only the managers can access. The departments communicate and coordinate when they are sending campaigns. 'We want to be careful of survey fatigue,' Van Marter says. "Not only has customer satisfaction increased and employee tension decreased, but Van Marter says the surveys were the impetus to a whole mindset change. He says the program launched a metric improvement program called the Employee Efficiency Measurements Program, in which the company publishes a quarterly report that includes future strategies to address each short-coming. Also, the level of communication from the CIO to the rest of the company has increased. And finally, the marketing department now holds focus groups, using the survey results as the foundation of the meetings." - in 1to1 Magazine, October 2004 How to choose a company name... When the founders of Braintree, Mass.-based Perseus Development Corp. were creating the company in 1993, there was a meteor shower called Perseides. What a great name, they thought. - in The Associated Press, October 2004 Four Years Running: Perseus Development Corporation Again Named One of New England's Fastest Growing Technology Companies in Deloitte Fast 50 Program Perseus Development Corporation, the global leader in web-based survey and Enterprise Feedback Management solutions, has been named to Deloitte's prestigious Technology Fast 50 Program for New England, a ranking of the 50 fastest growing technology companies in the area by Deloitte & Touche LLP, one of the nation's leading professional services firms. Perseus' ranked placement among the 50 New England companies will be announced at a private event at the Museum of Fine Arts on September 15. Deloitte Technology Fast 50 rankings are based on the percentage of growth in fiscal year revenues over five years, from 1999-2003. Perseus is honored to be one of only three companies named for four consecutive years. - in Forbes.com, September 2004 Web survey co. Perseus opens fourth international office Perseus Development Corporation, the global leader in web-based survey and Enterprise Feedback Management solutions, has opened a new office in Malaysia. This is the fourth international office that Perseus has opened in less than a year. Reporting to Perseus Asia in Singapore, Perseus Malaysia provides sales, strategic product support, training, and implementation support to Perseus' customers and prospects. - in World IT Report, September 2004 Blogging teens grew up with the Internet Perseus Development, a company that develops online surveys, estimates there will be more than 10 million blogs by the end of this year, with more than half of them about 52% created by youths ages 10 to 19. Another 40% are created by 20-somethings. - in USA Today, September 2004 Perseus Launches Research Strategy Training Course as Part of Its Expanding Educational Services New "Foundations of Research" course designed to help customers optimize Web research initiatives and Perseus SurveySolutions® Perseus Development Corporation, the global leader in web-based survey and Enterprise Feedback Management solutions, has created a new Educational Services business area that provides businesses and organizations with new training courses for designing and implementing survey research projects. These courses will give businesses the direction and strategic advantage to implement successful market research projects. Alan J. Farias, Vice President of Professional Services at Perseus, is heading the Educational Services Group and conducting the training sessions. - in TMCnet, August 2004 B2B News : Four Years Running: Perseus Development Corporation Again Named One of the Fastest Growing Technology Companies in New England in Deloitte Fast 50 Program Feedback is essential. But the larger and more distributed an organization is, the tougher it can be to create well-targeted, uniform surveys and keep their results confidential. With SurveySolutions Enterprise Feedback Management (EFM), a new application from Perseus, enterprise managers can streamline and control the survey practices of their entire organization - all from one, central location. Using a completely web-based word-processor interface, SurveySolutions/EFM integrates into an organization's existing infrastructure, supporting multiple workgroups and allowing select individuals within those groups to share and review questionnaires. So both outgoing surveys and incoming results have a consistent look and end up in the right hands. - in Internet Ad Sales, August 2004 Tech Track: Get it Together Feedback is essential. But the larger and more distributed an organization is, the tougher it can be to create well-targeted, uniform surveys and keep their results confidential. With SurveySolutions Enterprise Feedback Management (EFM), a new application from Perseus, enterprise managers can streamline and control the survey practices of their entire organization - all from one, central location. Using a completely web-based word-processor interface, SurveySolutions/EFM integrates into an organization's existing infrastructure, supporting multiple workgroups and allowing select individuals within those groups to share and review questionnaires. So both outgoing surveys and incoming results have a consistent look and end up in the right hands. - in The DMA Insider, Summer 2004 A New Social Scene In terms of sheer numbers, the blogosphere is dominated by teens and young adults. According to the research firm Perseus, 52 percent of all bloggers are teenagers, and an additional 40 percent are in their 20s. - in the San Jose Mercury-News, July 5, 2004 Perseus Opens European Office In UK American survey software producer Perseus Development Corporation, based in Braintree, Massachusetts, has opened a European office in Flackwell Heath, south east England. The UK office opening coincides with the release of Perseus SurveySolutions/EFM (enterprise feedback management), a Web-based application that allows enterprise managers centrally to manage and control the survey practices of their organizations. - in UK Trade & Investment, June 2004 Perseus Provides Survey Enterprise Feedback Management System Perseus Development Corporation, a provider in Windows-based and PDA-based survey software, announced the release of Perseus SurveySolutions Enterprise Feedback Management® (EFM), a complete web-based application that allows enterprise managers to centrally manage and control the survey practices of their organization. SurveySolutions/EFM enables enterprises to monitor and optimize relationships with customers, employees, web-site visitors, partners and members at every interaction. - in CRM Today, June 2004 Perseus Releases EFM System Perseus Development Corp., a provider of Windows-based and PDA-based survey software, announced the release of Perseus SurveySolutions Enterprise Feedback Management (EFM), a complete web-based application that allows enterprise managers to centrally manage and control the survey practices of their organization. SurveySolutions/EFM enables enterprises to monitor and optimize relationships with customers, employees, web-site visitors, partners and members at every interaction. The key benefit of SurveySolutions/EFM is that it provides centralized control of the design, implementation, distribution, and analyses of the feedback process. Completely Web-enabled, it supports multiple workgroups and allows individuals within workgroups to share and review questionnaires and survey results. - in CRMIndustry.com e.newsletter, June 2004 Blogs: Here to stay - with changes Perseus projected that the number of blogs would exceed 10 million by the end of 2004, and compared the makeup of the blogosphere to an iceberg. "An iceberg is constantly dissolving into seawater, and the majority of blogs started are dissolving into static, abandoned Web pages," wrote Jeffrey Henning, chief operating officer of Perseus, in the report. "Right now, though, this iceberg is moving so quickly into Arctic waters that it is gaining mass faster than it is losing it. The key is that an iceberg is never what it appears, and so it is with today's blogging community." - in The Christian Science Monitor, April 2004 All the right moves They may view themselves now as kings of all they survey in the market for web-based surveying tools, but Jeffrey Henning and Rich Nadler [who co-founded Perseus Development in 1993] admit it took some tweaking for their product line to really pop in the software industry.... Over 16,000 organizations worldwide -- such names as MasterCard, General Electric and the National Basketball Association -- have used Perseus' software to create online questionnaires for such purposes as gauging customer and employee satisfaction or course evaluations.... "They've really become part of a company's corporate information structure." - in Boston Business Journal, April 2004 Survey software provider seeks growth with local office Perseus, whose business revolves around consulting and both traditional and online surveys, had previously served the Canadian market from its headquarters in Braintree, Mass., said Valarie Koziol, president of the new Toronto office, who expects the entire company to grow by 60 per cent this year. Perseus SurveySolutions can handle small surveys for mom-and-pop shops as well as larger global corporations, she said. Perseus software usually is installed on client hardware but can also be hosted on the Toronto firm's servers. In Canada, it has 250 Canadian clients, including Merck Frosst, British Columbia Securities Commission, EnCana Corp., Industry Canada, KPMG and the Bank of Montreal. - in ITbusiness.ca, April 2004 Fast-growing Perseus to open Mich. locale Market research company Perseus Development Corp. announced Monday that it will open a new office in St. Joseph, Mich., to support the company's increased business with the automotive industry. Perseus has become the survey system of choice for many automotive companies, said the company's Midwest director of sales Barry Eaton, in a company statement. - in Boston Business Journal, January 2004
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"Until a couple of years ago, Reuters toiled in survey hell. The news
service bombarded customers with surveys and, in return, spawned an
internal struggle for customer feedback.
